Who To Refer to Hanneke (And Why It Matters)
If they're successful but the next stage of growth has become more complex, and they're unclear about the right next move, that's where I come in.
Send Me Clients Who…
Feel maxed out, stretched, or stuck at their current level
Are generating $500K–$1M+ in revenue
Have built a successful business, but growth is creating more complexity, not more freedom
Have a team (or are hiring one), but it's not running smoothly
Are making high-stakes decisions alone and second-guessing them
Know they need to grow differently but lack clarity on the right next move
Are considering a significant growth move, such as expanding, adding services, hiring leadership, or opening another location, and want to make sure it's the right move
What They’re Struggling With
They have multiple growth opportunities but aren't sure which will actually create the best return
Growth has plateaued (despite more effort)
They’re the bottleneck in everything
Their team isn’t performing or structured properly
They’re stuck in day-to-day operations instead of leading
They're overwhelmed by competing priorities and unsure where to focus next
They're second-guessing important business decisions instead of moving forward with confidence
They're deciding whether to expand, diversify, hire, invest, or stay focused, and need an objective strategic perspective
What I Help Them Do
I help service-based business owners cut through the noise and make better decisions that lead to better businesses and freedom:
Clarity: Cutting through complexity to identify what will have the biggest impact
Leadership: Stepping fully into the CEO role
Team: Building and managing a high-performing team
Structure: Building the systems and operational capacity to support profitable growth
Decision-Making: Using data, judgment and long-term vision to make confident, high-impact growth decisions
The Outcomes They Walk Away With
Clarity and confidence to make the right next decisions
A focused, executable plan for their next level of growth
More time back (without sacrificing revenue)
A team that runs with ownership—not dependency
Increased profitability (not just more revenue)
A business that feels in control, not chaotic
When To Make The Introduction
Refer when a client says things like:
“We're doing really well, but I'm not sure what our next move should be.”
“We're thinking about opening another location.”
“There are so many opportunities. I don't know which one we should pursue.”
“Revenue is growing, but I'm not convinced we're actually becoming more profitable.”
“I'm trying to figure out whether we should add this service/hire this person/make this investment.”
“The business has gotten too big for me to keep running everything myself.”
"I can't keep doing it like this; everything depends on me."
"I'm working more but not growing—this is not sustainable."
“I’m stuck, I don’t know how to proceed.
"I hate managing people."
"I know I need to do something differently, but I'm not sure what the right next move is."
How To Introduce Me
Simple works best:
“You should talk to Hanneke. She has a unique ability to help successful business owners cut through complexity, get clear on what matters most, and make better decisions that build stronger, more profitable businesses and create more freedom.”
Ways To Work Together
Private 2-Hour Strategic Session
For owners who need clarity and a strategic plan around a specific business decision, challenge or opportunity.Strategic Growth Advisory Partnership
High-touch, year-long strategic advisory for established owners navigating growth, leadership, team and increasingly complex business decisions.Strategic Momentum Partnership
Ongoing strategic partnership for established clients who want continued clarity, perspective, judgment and accountability.
Referral Thank You
When someone you refer signs on to work with me:
You receive $500 off a private 2-hour Strategic Scale Intensive as a thank you.
If they’re ready to scale but something isn’t working, that’s where I come in.
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"I've 12X my business revenue since working with Hanneke, and pretty darn joyful doing it. I hired Hanneke just before COVID and I'm crushing it. I'm also working less. "
Janice Carte - CEO & Founder Tiny Spoon Chef
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“My business is well on its way to double our YOY revenue, and we're actually profitable! Hanneke really helped me with my mindset work to see myself as a business leader . I didn't have as much confidence when I joined the mastermind and now I'm very confident with myself. ”
Janet Mesh - CEO & Co-founder Aimtal
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“Revenue is up 150% in just 18 months of working with Hanneke. My professional world has grown, matured, stabilized, and literally exudes joy. I am indebted to her for pushing me, understanding me, contradicting me, supporting me, laughing with me, and not accepting any BS from me. ”
Brain Milauskus - Founder & CEO Kidstock! Theater
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"Hanneke helped me make so much money! One-on-one Business coaching with Hanneke is extremely personable, professional, smart, and “real”. She does a great job of balancing the practical business advice with coaching you to clarify your own path and barriers to success. Seeing the results and knowing you can actually do it is so exciting. If you are ready to uplevel your business, Hanneke is your girl."
Courtney Culnane - CEO & Owner Leeward Counseling
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“I just secured a massive 6-figure project! Implemented so much of what I learned in the Up Level Program during this whole process - IT WORKS!”
Hayley Denker - CEO & Founder Hayley Denker Marketing
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“Hanneke is like your business fairy godmother, knowing exactly how to help you figure out what you want/need in your business and how to get it (usually much faster than you ever hoped!)”
Female Millennial Networking Group
